The New Fashion Initiative

Mireia Lopez: The New Fashion Questionnaire

The New Fashion Initiative regularly invites a leading voice in the sustainable and ethical fashion revolution to answer 17 questions about themselves, both personal and professional. It’s our green and socially conscious spin on Vanity Fair‘s beloved Proust Questionnaire. This month, our interviewee is creative consultant and founder of Blinded by Color, Mireia Lopez.

Being a designer was an organic process for Lopez. Having grown up in her family’s manufacturing business, Mireia first learned the craft through guidance from expert craft makers and became involved with the apparel industry from behind the scenes. After graduating from the Arts and Techniques of Fashion program at F.E.L.I (LCI) in Barcelona, Mireia spent the next twenty-five years working for some of the fashion industry’s leading brands and
retailers in Europe and in the United States (where she has finally settled).

After a decade been an independent designer and the creative force of Milo brand, Mireia took a few years to focus entirely on unlearning the fashion system and started building her next life chapter: The Blinded By Color Project.

What is your favorite article of clothing?

Caftan, forever.

What is the most wonderful thing about the fashion industry right now?

The empowering awakening of many and the endless possibilities ahead of us when creating circular economies as a new way to design, make, and use things within planetary boundaries. The current systems shifting to an interconnected whole including business, products, governments, cities… it’s very exciting to think about what our society can achieve together.

What do you think is the most shocking thing about fashion today?

The unwillingness to recognize the inequalities and hierarchal systems that exist within the fashion system. Both as consumers and business owners, the blunt empowerment to the rich woman who can buy the clothes, engaging in the “get rich fast” celebrity culture, while the maker’s microsystems and wellbeing are not taken into consideration.

The waste and toxicity we have created as a result of such harsh capitalistic economy. The over-production, over-consumerism over-accumulation culture we live. By looking at business profits as the only growth system, it’s shocking how we rapidly lost the
connection with craftmanship and rich cultural heritage and knowledge, with nature, with true kindness and appreciation for all.

What’s your favorite place you’ve ever traveled to?

Many, but the Morocco road trip from Barcelona in 1993 was very special.

What is your favorite indulgence?

Taking that extra day to do absolutely nothing and recharge every time I can.

What makes you happiest?

Seen people’s amazing power and strengths, working in India with such great teams. Traveling and exploring.

What environmental or social problem are we overlooking?

Both are interconnected. Intersectionality. Racial and social inequalities. How Indigenous and Black communities are affected the most throughout history, not only now.

 Are you more introverted or extroverted?

I was an introvert as a child, though today I feel more of an ambivert.

What do you do first in the morning?

Make coffee.

What was the happiest moment of this past year?

Traveling to BCN and spending time with my father twice in a row, December and February.

The best professional moment of your life thus far?

It evolves! Years ago been invited to participate in Gen Arts was very special, and seeing Michelle Obama wearing one of the commissioned collection pieces for Zac Posen was very cool too. I’ve been privileged to be able to use my creativity and skills to make a
living. Today, the best professional moment in my life is the personal gratification of knowing that I am capable of shifting a company’s old perspectives and toxic systems to more sustainable and innovative ones (not always well received; unlearning is a process
and we all enter the room on our own time). And then, participating in a recent Cooper Hewitt museum exhibit. All that only in the past year, while being an entrepreneur on my own label, it feels very good. I am very grateful for the universe’s magic every day, for
keeping me curious and humble to keep learning. It is a privilege.

What was the last outfit you wore that made you feel amazing?

The latest print in our collection, big polka dots poplin Caftan.

Favorite movie?  

Many, but The Hunger is very much up there.

How do you recharge?

With nature, specially swimming in the ocean. And a sweaty high intensity exercise session.

What three words describe you best?

Practical, meticulous, observant.

What makes you laugh the hardest?

Silliness, being ridiculous, ego crashes, myself.

Favorite book?

The RTI story. Power to the People by Aruna Roy with the MKSS Collective
Everybody should read it. The power of information, access to information is crucial to the wellbeing of a true equal and free society.
She is a social activist who co-founded the Mazdoor Kisan Shakti Sangathana (MKSS), a social and grassroots organization for the empowerment of workers and peasants. It is a major civil rights movement in India and played a crucial role in the establishment of the Right to Information Act (RTI).

Also, she is one of the co-founders of Barefoot Collage, in Tilonia, a place I really honor and admire for their amazing grassroots work, and where we recently started collaborating with their teams for Blinded By Color Project new collections.